Ron Jon's Automotive has been serving the Orlando area for nearly 50 years. Because of that, they are considered a local staple. This presented itself with a particular set of obstacles that our team was eager to overcome.
The Task: To keep the current clientele base familiar with this longstanding brand, but also usher in a new era for the client.
70's BUT MAKE IT REALLY CAR DAD
We pulled all the stops out on this one – developing a social media voice, a brand story, logo marks, logotypes, and a full brand guide that would support the Ron Jon team for years to come as the #1 choice for automotive repair in the Orlando area.
The Task: Completed.