CES Rebrand | HIFIVE
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SERVICES

BRAND IDENTITY

REBRAND

BRAND DESIGN

BRAND DEVELOPMENT

THE SCOPE

Comprehensive Energy Services builds some of the most exciting structures in Orlando, and beyond. They've worked on almost every attraction and Universal and are ushering in a succession era that is sure to bring more exciting ideas and changes. So we wanted to communicate that excitement with an updated rebrand that would surely tell the story of their great work.

USHERING IN THE

NEW, KEEPING THE OLD

THE SOLUTION

There is a fine line you have to walk when you rebrand a company that is 30 years old, a leader in their industry, and emerging in national markets. To do that we wanted to carry over just enough of the exiting brand to be recognizable and different enough to identify their benchmark of transition, growth, and prosperity.

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